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關於創新 

創新的本質就是去創造一個比過去更好或更便宜的産物; 哈佛商學院企業管理教授Clayton Christensen 和英特爾 (Intel) 高級院士 Gene Meieran 皆認為創新有三個模式, 大致可歸納為 <突破性創新>丶<持續性創新> 和 <顛覆性創新> (或破壞性創新); 可參考克里斯汀生 <創新的兩難> 一書。

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以初創最常採取的 <顛覆性創新> 為例, 它可以在技術上很簡潔, 利用現成的材料去提供一種比舊方法較便宜丶較容易使用丶以致較低品質的方案, 從而切入低階市場, 橫向替代某種已經存在的產品, 或開拓全新的客戶群。有一點必須注意, 顛覆性創新與抄襲不同, 它必須要以全新的方式去應用和替代舊的事物, 例如 GPS 由昂貴的軍用變成普及的民用, 而Android 則給予廠家一個 iOS 以外製造智能電話的方式。

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創新, 不一定要無中生有丶前無古人, 但它必須要來自真實生活的靈感才能帶來價値, 有突破常規的膽識才有驚喜; 回到疫情的切膚之痛, 台灣就有中學生為學校自造了紅外線體溫檢測儀, 安裝於校門以檢測數以百計匆忙經過的學生的體溫, 而成本只需類似商品的十份一, 讓所有學校都負擔得起。酒精搓手機亦可運用機械人技術為不同的場合和搓手液品種而設計機械臂,以及編程適當的功能。而減少人手接觸的零售店設施, 以及監控空氣中微粒的智能家居裝置 etc, 是否也能觸發一些抗疫的靈感?

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About Innovation

The essence of innovation is to create a product that is better or cheaper than in the past; Clayton Christensen, a professor of business management at Harvard Business School, and Gene Meieran, a senior fellow at Intel, think that there are three forms of innovation, summarized as <Revolutionary>, <Sustaining> and <Disruptive> ; refer to Christensen 's book “The Dilemma of Innovation”.

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e.g. Disruptive innovation is known most commonly adopted by start-ups, it can be technically concise, using ready-made materials to provide a solution that is cheaper, easier-to-use, and lower-quality than the old method, so as to cut into the low-end market, horizontally replacing an existing product, or developing a new customer base. It must be noted that disruptive innovation is different from plagiarism. It must apply and replace old things in new ways. e.g. GPS has changed from expensive military use to popular civilian use, while Android gives manufacturers make product smart phone other than iOS.

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Innovation does not have to make something out of nothing, but it must be inspired by life experiences to bring value and think outside the box to bring surprise. Back to the epidemic challenge, there are high-school students in Taiwan that created infrared body-temperature scanner for at cost equal to 1/10 of similar products. Some other students made use robotic tech to create robotic arm for hand-sanitizing robot that is programable to fit different types of sanitizing liquid and shape of its container. On the other hand, could a retail system that reducing body-contact, and smart home appliances that monitor particles in air also inspiring your Anti Virus Things creative 

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